Really nice this 2003 campaign for Amnesty International from the belgian agency Air.
The headline tells: "Amnesty International. Tested Efficacy."

copywriter : Benoît Menetret
art director : Didier Vanden Brande
View other Amnesty International ads: France | Hungary (Guerrilla)
The headline tells: "Amnesty International. Tested Efficacy."

copywriter : Benoît Menetret
art director : Didier Vanden Brande
View other Amnesty International ads: France | Hungary (Guerrilla)
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