Bisley

Nice campaign for Bisley, Quality Office Furniture
I love the underground one!















Comments

Daria said…
It seems to me a little blurry and it is not easy to figure out what they are advertising for. I don't like it.
2/11/2006 06:32:00 AM
Absinth said…
awsome! i love this. there could still be so much more (like the american flag)
2/12/2006 03:24:00 PM
Marko B said…
Brilliant idea with simple, direct elegance. Nice multiple executions. Infinite pool of ideas from everyday life for extendability of campaign.
2/13/2006 05:29:00 PM
Tod M said…
Definitely goes into the "wish I'd done that" file.
2/15/2006 09:08:00 AM
will said…
clever.

my guess would be that they sell filing cabinets, drawers, or something else similar.

they can even extend this idea in to video ads, wherein some object is broken down in to modules through some slick animation.

seriously, this idea can be as adaptable as those Absolut ads.
3/13/2006 06:49:00 PM
matt f said…
Reminds me of "Tidying Up ARt" by Ursus Wehrli (Prestel). Nice application of the idea.
3/13/2006 06:56:00 PM
jonk said…
Clever. Nice deconstruction. But a real conceptial leap I think from this to understanding it as a metaphor for component-based modular furniture.
3/14/2006 07:15:00 AM
andrew cooke said…
sweet, but what happened to the text in the underground advert? is that the grey lines? if so, why are they all the same length?
3/15/2006 06:42:00 PM
ammmore » Blog Archive » Bisley said…
[...] AdverBox » Blog Archive » Bisley [...]
3/16/2006 03:42:00 AM
The Brain of Wade » Blog Archive » Bisley’s ad campaign turned to Web2.0 said…
[...] Bisley’s advertising campaigns are amazing. The way they deconstruct the image back to their core, to me is simply refreshing. I decided I’d try my hand a doing a few Web2.0 versions. In my travels I found out:- [...]
12/30/2006 04:22:00 AM
pacheks! said…
last one is wrong ... the figures on the ball dont match the ones on the right .. the ball is being deconstructed as if it was 3D makin it different from the other ones.. is it ?.. i dunno .. im high as a kite!
11/13/2008 02:34:00 AM
peter said…
It is Ursus Wehrli.

See:
http://www.ted.com/index.php/talks/ursus_wehrli_tidies_up_art.html

You'll have to watch till the end. you'll get the american flag as well
12/03/2008 08:31:00 PM
Lenin said…
good, but all of time.
12/18/2008 07:07:00 AM
buddhifree said…
somehow, the message i got was that bisley takes something arranged in a meaningful order and instead arranges it in meaningless rows and columns...
1/05/2011 11:47:00 PM
Anaxa said…
How Charming!!!! Great!
2/20/2012 04:04:00 PM
Anaxa said…
very nice.!!!!!!!!!!!
2/20/2012 04:05:00 PM
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