Sony PSP Subway #2

Another creative for the Sony PSP campaign currently running in British subways.

Full Credits:
Brief: Communicate the breadth of entertainment options on offer from PSP
Creative Agency: TBWA\London
Writers/art directors: Pete Bastiman and Steve Mawhinney
Planner: Nicole Rocheleau
Media agency: Manning Gottlieb OMD
Media planner: Clare Peters
Designer: Dave Towers
Retouching company: FEP
Exposure: National outdoor

//Edited. they have further information at the TBWA PT weblog

Related Post: PSP Subway
Related Ads: Sony


[...] You can see the commercial (currently running in cinemas) by visiting the website. They also have a podcast and a PSP version. [...]