The Sopranos - HBO

Bus side promotion for the new season of the famous serial.

Adrants points out that the ad doesn't mention Sporanos anywhere on the board. The brand is so confident that showing it is not necessary.

Also see this old guerrilla taxi action for the past season launch:


[...] » Se flere reklamer for The Sopranos [...]
[...] for the launch of the Sopranos’ new season in Moscow. The guerrilla action is the same previously used: taxi and cars featuring a man’s arm floating; the old Italian style [...]