CBS to advertise on eggs in september. The network plans to put logos of shows and ads on eggs, since they're a quite huge "medium" (who do not have an egg at home in the fridge?). A sort of organic advertising.

cbs eggs

The question is: whit this new medium, buying a TV guide will become obsolete. What will be of print ads on TV guides? :-)


[...] A pretty amazing new form of advertising. Simply Eggvertising. you should read the New York Times article on this topic. I wonder if these eggs are still “Biological”…. [...]