Scholz & Friends, Berlin



Si said…
I knew there were people in them machines! I always wondered why some coffee taste better than others.

Seriously, great idea and by using lifesize proportions, its scarily convincing.
MarketingPark said…
Just a modern "trompe l'oeil"?
[...] Le altre foto della campagna pubblicitaria dei centri per l’impiego tedeschi, qui. [...]
Neuville said…
When I was a child I thought there was people in radios and walkmans; that would be nice :-)
Siavosh said…
This had been done as a TV campaign for MTV in germany. They were promoting a mini website on that helped young people find the right job.
Scholz & Friends had seen it for sure.
The Mtv motives were "guy in coffee machine making coffee" and "girl in elevator singing elevator music".
Olinka said…
The idea is ingenious :)
[...] “Life’s too short for the wrong job” bu sloganla Jobsintown adlı bizim ülkemizdeki benzerleri gibi iş arayanları ve işci arayan firmaları buluşturan bir platform.Bunun dışında çeşitli Marketing hizmetleride sağlayan bir site.Dikkat çekiçi yönü ise kendisini ifade etmedeki başarısı.Çok önceden görmeme rağmen eski bloğuma koymak istememiştim.Ancak Adverbox’ da en çok rating alan tanıtım,reklam olduğunu görünce haksızlık ettiğimi düşündüm.Bakın Jobsintown nasıl bir tanıtım yapmış. [...]
Rebecca Schulz said…
what a great idea.. just hilarious!
mohamad badr said…
I loved the Idea and i was wondering if the concept has been used in other sectors? the ability to stimulate people's interest and curiosity and still make them attached long after they see pictures is definetly ingenious... to tell you the truth if it happened and i run into the ad it might actually make me change my job... but hey i love my job and this kind of jobs will challenge me to be more creative ;)
KKHC said…
I love it so much!!!
I am trying to get a better job too!!
Eugene said…
That is awesome OOH advertising!! Very well executed!
[...] » AdverBox Advertising and Marketing Blog (tags: Advertise) [...]
[...] AdverBox Advertising Blog: Life’s too short for the wrong job! [...]
[...] other can be found here: [...]
[...] the awful ways some people go about it. There are some great examples of creative advertising like this and that, but it seems like some companies don’t even try and the worst is when regular [...]