Cabot - Tidal Wave

Cabot Spots launched a television campaign created by its advertising agency Euro RSCG Chicago. This new spot uses dynamic special effects to support its premium line of interior and exterior coatings and stains. Shot on the coast outside of Capetown, South Africa, the commercial uses computer-generated effects to represent a striking departure from typical advertising in the stains category."

Creative Credits
Chief Creative Officer: Steffan Postaer
Creative Director: Steffan Postaer
Copywriter: Steffan Postaer
Agency Producer: Monica Wilkins
Director: Marc Wilkins
Production Company: Paranoid US
Director of Photography: Grant Appleton
Editorial Company: The Whitehouse
Editor: Matthew Wood
Post Producer: Dawn Guzawski
Visual Effects: Mikros Image, Paris
Visual Effects Exec. Producer: Jean-Lin Roig
Audio and Sound Design: Michael Baird/Paranoid Sound
Sound Mix: SoundSlave
Sound Engineer: Shawn Ballman
Group Account Director: Scot Havrilla
Media: MPG