Klara - Lide.cz Dating commercial

Klara was an average looking sex doll who was in a happy relationship until she found out her boyfriend was cheating on her with a beautiful -- and real -- girl. Her suicide story ends with an obvious truth: It's easy to find a real date on www.lide.cz - the Czech Republic's leading dating site.

Advert title: Klara
Media: Cinestar Cinemas
Published: 03/2011
Agency: McCann Erickson Prague
Advertiser: Seznam CZ
Brand: Lide CZ
Creative Director: Tomas Otradovec
Art Director: Stefan Suchy
Copywriter: Stefan Suchy, Tomas Otradovec
Agency Producer: Roxana Pfeffermanova
Account Supervisor: Martina Voprsalova
Advertiser’s Supervisor: Martin Samal
Account Manager: Lucie Srbkova
Production Company: Bistro Films
Producer: Jirka Ptacek
Director: Michael Wong
Director of Photography: Mark Bliss
Editing: Filip Malasek
Music: Peter Malasek
Sound Design: Soundsquare
Post Production: UPP, Mirage


Jane Doe said…
This commercial is extremely disturbing, and portray's a doll's suicide as actually being a good thing. This should not be seen by the public. This ad should be destroyed. I am speechless. I don't think I have ever seen a commercial that has upset me this much in my entire life. This is a poorly crafted and cruel joke, and is completely insensitive to people who have struggled with depression and suicidal thoughts, or anyone who has known someone who's committed suicide, or attempted.
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