Ariel – There’s always a stain waiting to happen.
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With our numerous encounters with food and drink everyday, this print campaign reveals Ariel as the remedy of those stains that are just waiting to happen.
Agency: Saatchi & Saatchi, Tel Aviv
Chief Creative Officer : Yoram Levi
Creative Director: Eran Nir
Creatives: Aia Bechor, Noam Laist
Producer: Odelia Nachmias
Account Supervisor: Inbal Rov
Account Executive: Noa Sharf
VP Planning: David Kosmin
Senior Planner: Guy Gordon
Animation Studio: Geronimo
Photographer: Yoram Aschheim
Photoshop: Eyal Orlee