Cosmofon / PS2

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Cosmofon / PS2, 4.0 out of 5 based on 1 rating

Searching my archives I found these two ads that are based on the same concept.

The first, a print campaign for Cosmofon, a telco:

The second, better, the famous outdoor tactile ad for Playstation:

I don’t know who developed the ad before, so I don’t know what agency copied the concept…

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2 Responses to Cosmofon / PS2

  1. Avatar of neuville neuville says:
    February 25, 2006 at 8:49 pm

    Yes, I feel you’re right, Tim.
    It could be what do you call collective consciousness.

    Reply
  2. Tim Hinson says:
    February 24, 2006 at 10:33 pm

    Don’t always assume a “copycat” situation. This idea is fun, sound, and common knowledge. Probably just a coincidence, or collective consciousness.

    Reply

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