It’s a nice billboards, bring powerful message and i think it probably hits the audience. It will came up a discussion pretty sure; creative idea, nice too
Nice weather in Helsinki… yes, it’s like that all the time.
Anyway, this was a campaing for the Finnish Red Cross (I think year 2000) by a Finnish Agency TBWA\PHS.
At the time it raised some discussion about being inappropriate and I guess some HIV positives were offended by it. It worked pretty well overall, raising discussion about the matter etc.
I like this because it’s engaging. I’m really sick of ads and billboards and other crap that I never pay attention to. It’s a powerful message and I appreciate the execution.
It’s a nice billboards, bring powerful message and i think it probably hits the audience. It will came up a discussion pretty sure; creative idea, nice too
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Hey Srf, thank you for the infos. The second pic (the l’Oreal one) is great!
Nice weather in Helsinki… yes, it’s like that all the time.
Anyway, this was a campaing for the Finnish Red Cross (I think year 2000) by a Finnish Agency TBWA\PHS.
At the time it raised some discussion about being inappropriate and I guess some HIV positives were offended by it. It worked pretty well overall, raising discussion about the matter etc.
http://www.phs.fi/
http://www.phs.fi/Ads/magazine_fin/hiv.jpg
http://tinyurl.com/rqmpa
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Hello Houtlust,
I don’t know the Agency (if someone has information, please, post here
And yes, it’s for Red Cross.
I like this because it’s engaging. I’m really sick of ads and billboards and other crap that I never pay attention to. It’s a powerful message and I appreciate the execution.
Hi
Which agency made this?
And is it from the Red Cross?