OndAzul – Is it what you expect to find in the sea? Neither do the fishes.
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The institution OndAzul aims to alert society about the extent of environmental problems.
The pieces show a tin of sardines and tuna, respectively, open and inside each one, instead of fish, are pet bottle and soda can smashed. The full completes: “Is that what you expect to find in the sea? The fish do not either. ”
Tittle: “Is it what you expect to find in the sea? Neither do the fishes.”
Advertising Agency: Quê
Creative Director: Eduardo Almeida
Art Director: Marcello Cruz and Dennis Sieber
Copywriter: MIlena Zindeluk
Account team: Tatiana Soter, Danielle Portella, Marina Gouvêa and Pedro Bastos
Media team: ? Fátima Rendeiro, Vanessa Alves, Luciana Santos, Dayse Pereira, Luma Coutinho and Ronny Alvarado
Producer: Álvaro Edir