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The Philippine Animal Welfare Society
Credits:
Agency: JWT ManilaCD: Dave Ferrer
Art Directors: Brandie Tan, Javey Villones
Copywriter: Tin Sanchez
Illustrators: Jun San Juan, Javey Villones
Agency Producer: Karen Pilapil
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nice way to approach a disgusting subject. though art direction could be a little heavier?
The “food” doesn’t look like a dog.
And the concept is pretty weak also.