“Corruption in Argentina is a serious issue. That’s why a communication event was held to celebrate the 15th anniversary of the NGO “Poder Ciudadano” (Citizen Power) emphasizing its main objective: “To control institutions.” To do this, a magnifying glass was placed in front of the Government House, the Congress and the Court.
Credits:
Title: MAGNIFYING GLASS
Advertiser: PODER CIUDADANO
Product or Service: GOVERNMENT INSTITUTIONAL AWARENESS
Entrant Company, City: KEPEL & MATA, Buenos Aires
Country: ARGENTINA
Advertising Agency, City: KEPEL & MATA, Buenos Aires
Country: ARGENTINA
Creative Director: Damián Kepel/Sebastián Castañeda/Maureen Hufnagel
Copywriter: Sebastián Castañeda
Art Director: Maureen Hufnagel
Account Supervisor: Gonzalo Fasón
Advertiser’s Supervisor: Guillermo Correa
