This campaign for Renfe – Spanish Railroads appeared mainly in Archiecture, photography, cinema and art magazines and aimed to convey the pleasure of traveling in our high-speed trains among those professionals. It should also be mentioned that high speed rails are the most modern, comfortable and ecological way of traveling between important business and artistic centers such as Barcelona, Madrid, Bilbao, Seville, Valencia
Credits:
agency – Sra. Rushmore
creative directors – Paco Conde, Quito Leal
art director – Quito Leal
copywritter – Paco Conde, Pablo Lucas
photographer – Ramon Serrano
Very cool for the target audience!