Leo Burnett Greater China, Hong Kong

Nice award winner direct mail advert for a Yoga Center.

Credits:

Creative Director: Eddie Booth, Ruth Lee, Kenny Choo, Stephen Kong
Art Director: Jane Yang, Kenny Choo
Copywriter: Stephen Kong, Kenny Choo
Photographer:Alex Kaikeong

Awards:

Asia Pacific Advertising Festival (AP AdFest), 2005 (Bronze) for Single Execution for Innovation use of non-conventional outdoor media

Cannes Lions – International Advertising Festival, 2005 (Silver Lion) for Other Consumer Services

The Golden Drum Awards, 2005 (Golden Drum) for Art Direction


2 Feedbacks

A Feedback is a comment (listed below like a conversation) or a link-back to this article.You can follow feedbacks through the RSS 2.0Feed.
You can write your comment here, or give a link back from your own site.
Kassandra-Emmanuel - Dec 5, 2008 11:12
http://www.abc-of-yoga.com/

i’ve seen this ad before.. it never fails to amaze me every time. very “out-of-the-box” concept!

The following websites linked to "Y-Plus Yoga Center"

  • 14 Creative Advertisements Part 3
  • Submit Comment

    Subscribe without commenting

    2277 ads in archive, and counting.
    Use this space to search stuff at adverbox: