To promote a new fizzy drink product, Japanese beverage maker Suntory canned (heh) TV ads in favor of a giant hand-knitted bottle cozy for the window of a new Tokyo shopping mall.

A shot of the ambient campaign.

A shot of the Omotesando Hills shopping mall.

Via Boing Boing - Riding Sun

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Guerrilla - Ambient, Beverage Alcoholics | Popularity: 2% | Neuville - 2006-02-20 | Send this ad to a friend |

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