The Eve ad is a very very substandard idea from an ad perspective, but the letter execution is downright offensive. i can only assume it is the virus inviting someone not to use a condom, but it reads as if it is invitin someone to have sex at all. World Aids day is not about stopping people having sex, its about condom use and enjoying a safer sex life, so the ad has completely missed the point. Please can we have less of these substandard student ads.