Amnesty International - After the Olympics

amnesty_archery.jpg amnesty_swimming.jpg
amnesty_weightlifting.jpg

Agency: TBWA Paris

Comments

purplesimon said…
For your sanity, I hope you don't get a visit from the idiots that have been plaguing Commercial-Archive with anti-Swedish and anti-Amnesty comments.

Personally, the art direction is great, the message so-so, especially as it seems TBWA Paris is now distancing itself from this campaign. Will it be stripped of its Cannes Bronze?
[...] Amnesty International - After the Olympics » AdverBox Advertising Blog a little heavy handed but quite interesting (tags: amnesty international china olympics tibet) [...]