The Body Shop and Airlabs Introduce Anti-Pollution Bus Stops In London

The Body Shop and Airlabs, alongside The Body Shop’s media agency Maxus, are today introducing a ground-breaking new initiative to help reduce air pollution exposure for thousands of people in London.



Airlabs air cleaning technology, which removes harmful pollutants from city air including nitrogen dioxide (N02) and particulate matter, will be introduced at three high profile and highly polluted central London locations. The Body Shop, a pioneer in environmental activism and campaigning, is facilitating this by incorporating the innovative cleaning units into its brand advertising at three bus stops sites in New Oxford Street, Tottenham Court Road and High Holborn.

Brand: The Body Shop
Agency: Maxus
OOH Specialist: JCDecaux
Technology: Airlabs

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